Privacy
Last updated 21 October 2026
We use the details you give us to plan and cook your dinner. We don't sell them, and you can ask to see, fix or delete them at any time.
Who we are
Sable Chefs is a division of The Velvet Effect (Pty) Ltd, registration 2020/475174/07, Unit 4, Magnum Park, Bofors Circle, Epping, Cape Town.
Our Information Officer is Chad Rinkwest. Write to chad@velveteffect.co.za about anything on this page.
What we collect
- When you plan a dinner or enquire: your name, phone number, email, the address where we'll cook, the date, guest numbers, the menu you picked and anything you write in the notes. Giveaway entries collect the same details so we can reach the winner.
- While we work on your dinner: what you tell us by email, phone or WhatsApp, the quotes and invoices that follow, and the review you leave afterwards.
- Guest dietaries: if you send your guests our dietaries link, each guest's name and their dietary needs or allergies. These go to the chefs cooking for you and nobody else.
- When you visit this site: the cookies described below. If a villa or concierge partner sent you, we also keep a note of which one on your device for 60 days, so they're credited if you book.
Why we use it
To answer your enquiry, quote, plan and cook your dinner, invoice you, and keep the records the law asks us to keep.
If you've booked with us before, we may get in touch about another dinner. Tell us to stop and we will.
Who else sees it
- The chefs and crew cooking for you, and only what they need to do the job.
- The companies that run our systems: Netlify (this website), Google (analytics, ads and the spreadsheets we plan dinners in), Microsoft (our email) and Xero (quotes and invoices).
- AI tools that help us draft replies and menus. Someone on our team checks every reply before it reaches you.
Some of these companies store data outside South Africa, mostly in the United States and Europe. We only use providers that are bound by data-protection terms of their own.
Cookies
We use Google Analytics and Google Ads cookies to see how people find this site and which of our ads work. Visitors in the EU and UK are asked before any are set. Everyone else can say no on the bar at the bottom of the page, or here:
How long we keep it
Quotes, invoices and the records behind them stay for five years, because South African tax law requires it. Everything else we keep while it helps us look after you, and we delete it sooner if you ask.
Your rights
Under POPIA you can ask what we hold about you, have it corrected or deleted, or tell us to stop using it for marketing. Email chad@velveteffect.co.za and we'll answer within 30 days.
If you're unhappy with how we've handled your details, you can complain to the Information Regulator at inforegulator.org.za or POPIAComplaints@inforegulator.org.za.
Keeping it safe
Our systems sit behind logins, and only the people who need your details can see them. If your details are ever exposed, we'll tell you and the Information Regulator, as the law requires.
Changes
When this page changes, the date at the top changes with it.